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observing the results of previous decisions. For example, in delayed production (delayed pricing), pricing (production) is … determined at the beginning of the horizon, and the production (pricing) decision is made at the beginning of each period before … pricing except sometimes when capacity is tight. On average, the delayed production (pricing) heuristic achieved 99.3% (99 …
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We formulate a generalized model of dynamic pricing and lot-sizing by a reseller who sells a perishable good. We assume …
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The current overview of bundling theory is combined with author's experiences of its practical application into several …
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This paper identifies the body of literature related to pricing that exists in 20 marketing or business journals … over 38,800 citations were made to 1945 articles that dealt with some aspect of pricing. Based on these data, we identify … within the domain of pricing have received most attention, and how these topics have evolved in three year periods. In …
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Pricing is a key element of the marketing strategy. It does not require significant investments or resources, and is … perhaps the most accessible lever to manage profitability. Even minor fluctuations in pricing can have a significant impact on … both revenues and profitability. As such, lack of careful planning in pricing is a wasted opportunity. With this as a …
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