Showing 1 - 10 of 701
Sentiment classification seeks to identify general attitude of a piece of text of comments or reviews on certain subject, be it positive or negative. Most existing researches on sentiment classification employ supervised learning approaches that rely on annotated data. However, sentiment is...
Persistent link: https://www.econbiz.de/10009415356
Consumers tend to seek heuristic information cues to simplify the amount of information involved in tourist decisions. Accordingly, star ratings in online reviews are a critical heuristic element of the perceived evaluation of online consumer information. The objective of this article is to...
Persistent link: https://www.econbiz.de/10011193875
of reviews (what comes first: negative or positive information); and whether or not a consumer generated numerical rating …, especially when the overall set of reviews is negative. However, positively framed information together with numerical rating …
Persistent link: https://www.econbiz.de/10009438170
Place branding has become a major focus of operations for destination marketing organisations (DMO) striving for differentiation in cluttered markets. The topic of destination branding has only received attention in the tourism literature since the late 1990s, and there has been relatively...
Persistent link: https://www.econbiz.de/10009438267
The purpose of the paper is to provide a collaborative practitioner/academic interpretation of a destination?s competitiveness through the lens of brand positioning in the domestic short break drive market. A 173 item questionnaire, which was mailed to a systematic random sample of 3000...
Persistent link: https://www.econbiz.de/10009483311
There is much anecdotal evidence and academic argument that the location of a business influences its value. That is, some businesses appear to be worth more than others because of their location. This is particularly so in the tourism industry. Within the domain of the destination literature,...
Persistent link: https://www.econbiz.de/10009483522
The management principles define the requirements regarding the system, structure and management organization. Tourism management is determined by the main theories and rules that govern all levels of management. These rules define the „line” behavior of the manager and are treated as...
Persistent link: https://www.econbiz.de/10011007632
The Growth and Social Protection Strategy (GSPS) provides the framework for Dominica’s economic and social policies over the next five years and sets out the macroeconomic framework; the growth strategy, including the enabling environment for private enterprise and sectoral strategies;...
Persistent link: https://www.econbiz.de/10011244873
В статье рассматриваются вопросы управления туризмом на муниципальном уровне в Республике Карелия на примере Пряжинского национального муниципального района
Persistent link: https://www.econbiz.de/10011225974
Purpose – The paper is developed around, and aims to focus on, the possible impacts of the General Agreement on Trade in Services (GATS) for sustainable development of tourism, especially in the context of the third world. Design/methodology/approach – The paper is an exploration of the...
Persistent link: https://www.econbiz.de/10005047676