Showing 1 - 10 of 2,148
) Digital Natives and the Analysis of the Emerging Behavioural Trends Regarding Privacy, Identity and Their Legal Implications …; 3) The "prospective" use of social networking services for government eID in Europe; and 4) Facial Recognition, Privacy …
Persistent link: https://www.econbiz.de/10011170031
Programmers can distribute new software to online users either for a feeas shareware or bundle it with advertising … the same time,adware also raises privacy concerns. We study the effect of programmers'choice between shareware and adware … the one hand and their loss of privacy on theother hand. We also examine the implications of improvements in thetechnology …
Persistent link: https://www.econbiz.de/10009435075
. Furthermore, concealment by low-benefit consumers increases direct privacy harm, and consumer welfare is higher with deflection …
Persistent link: https://www.econbiz.de/10009217998
"privacy engineering" research that combines computer science tools with an understanding of consumer behavior and economics to … improve marketing and economic outcomes while safeguarding consumer privacy. …
Persistent link: https://www.econbiz.de/10009218461
We use data from a large-scale field experiment to explore what influences the effectiveness of online advertising. We … at increasing purchase intent than ads that do only one or the other. This failure appears to be related to privacy … and for categories where privacy matters most. Our results suggest a possible explanation for the growing bifurcation in …
Persistent link: https://www.econbiz.de/10009218496
also entails a loss of privacy. I show that adware is more profitable when the perceived quality of the software is … violation of privacy and will benefit consumers, that depending on the software's quality, there are either too many or too few …
Persistent link: https://www.econbiz.de/10010730062
Persistent link: https://www.econbiz.de/10010867899
This paper investigates the role of campaign advertising and the opportunity of legal restrictions on it. An electoral … receive on non-directly informative advertising. This paper shows that: (1) A separating equilibrium exists in which the group … rational, a ban on campaign advertising can be welfare-improving; and (3) Split contributions may arise in equilibrium (and …
Persistent link: https://www.econbiz.de/10011091643
This paper investigates the role of campaign advertising and the opportunity of legal restrictions on it. An electoral … receive on non-directly informative advertising. This paper shows that: (1) A separating equilibrium exists in which the group … rational, a ban on campaign advertising can be welfare-improving; and (3) Split contributions may arise in equilibrium (and …
Persistent link: https://www.econbiz.de/10005666899
This thesis investigates profiling and differentiating customers through the use of statistical data mining techniques …
Persistent link: https://www.econbiz.de/10009438102