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~person:"Aaker, Jennifer"
~person:"Elliott, Richard"
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Wilk, Richard R."
~source:"econis"
~type_genre:"Reprint"
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Aaker, Jennifer
Elliott, Richard
Foxall, Gordon R.
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Cross-cultural and critical perspectives on brands
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The evolution of brands : from signals of quality to storehouses of trust
3
Brand management ; Vol. 2
2
Critical perspectives on business and management
2
Brand management ; Vol. 4
1
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Emulation, imitation, and global consumerism
Wilk, Richard R.
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2009
Persistent link: https://www.econbiz.de/10003785637
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Radical behaviorism and consumer research : theoretical promise and empirical problems
Foxall, Gordon R.
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2008
Persistent link: https://www.econbiz.de/10003611116
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13
Consuming luxury brands : the relevance of the "rarity principle"
Phau, Ian
;
Prendergast, Gerard P.
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2010
Persistent link: https://www.econbiz.de/10003922855
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14
Consumer behaviour analysis : critical perspectives on business and management
Foxall, Gordon R.
(
contributor
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2002
Persistent link: https://www.econbiz.de/10001584601
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