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~person:"Adler, Daniel"
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Wertenbroch, Klaus"
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~subject:"Theory"
~subject:"Werbepsychologie"
~type_genre:"Reprint"
~type_genre:"Working Paper"
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Konsumentenverhalten
Marktforschung
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Theory
Werbepsychologie
Consumer behaviour
23
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11
Willingness to pay
4
Zahlungsbereitschaftsanalyse
4
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3
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23
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Adler, Daniel
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Phau, Ian
Wertenbroch, Klaus
Janssen, Maarten C. W.
37
Rock, Bram de
35
Cherchye, Laurens
33
Bauer, Hans H.
31
Moraga-González, José Luis
27
Franses, Philip Hans
25
Sutter, Matthias
25
Vermeulen, Frederic
22
Blundell, Richard W.
20
Chandon, Pierre
20
Inderst, Roman
20
Stavins, Joanna
20
Kerschbamer, Rudolf
18
Shy, Oz
18
Zhou, Jidong
18
Dräger, Lena
17
Seiler, Stephan
17
Vandenbussche, Hylke
17
Falk, Armin
16
Jappelli, Tullio
16
Schuh, Scott
16
Wildenbeest, Matthijs R.
16
Armstrong, Mark
15
Courty, Pascal
15
Griffith, Rachel
15
Helm, Roland
15
Jonker, Nicole
15
Nevo, Aviv
15
Shelegia, Sandro
15
Aaker, Jennifer
14
Anderson, Simon P.
14
Carroll, Chris
14
Cruijsen, Carin van der
14
Dellaert, Benedict G. C.
14
Eliaz, Kfir
14
Karlan, Dean
14
Madlener, Reinhard
14
Netessine, Serguei
14
Peitz, Martin
14
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Brand management ; Vol. 4
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Critical perspectives on business and management
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Cross-cultural and critical perspectives on brands
1
Exotic preferences : behavioral economics and human motivation
1
MO
1
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
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The impact of theory on representations of the consumer and the marketing organisation
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ECONIS (ZBW)
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Consumer (mis)behavior and public policy intervention
Wertenbroch, Klaus
-
2016
Persistent link: https://www.econbiz.de/10011695289
Saved in:
2
Consumer behaviour analysis : critical perspectives on business and management
Foxall, Gordon R.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001584601
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3
Procrastination, deadlines and performance
Ariely, Dan
(
contributor
);
Wertenbroch, Klaus
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631005
Saved in:
4
Measuring consumer willingness to pay at the point of purchase
Wertenbroch, Klaus
(
contributor
);
Skiera, Bernd
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631035
Saved in:
5
Debt aversion as self-control : consumer self-management of liquidity constraints
Wertenbroch, Klaus
(
contributor
);
Soman, Dilip
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632303
Saved in:
6
Self-rationing : self-control in consumer choice
Wertenbroch, Klaus
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632506
Saved in:
7
Procrastination, deadlines,and performance : self-control by precommitment
Ariely, Dan
(
contributor
);
Wertenbroch, Klaus
(
contributor
)
-
2001
-
[Elektronische Ressource], rev. version of 2001/09/MKT
Persistent link: https://www.econbiz.de/10001632975
Saved in:
8
Incentive-compatible elicitation of consumer willingness to pay at the point of purchase
Wertenbroch, Klaus
;
Skiera, Bernd
-
2000
Persistent link: https://www.econbiz.de/10001517545
Saved in:
9
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
10
A behavioral decision theoretic perspective on hedonic and utilitarian choice
Khan, Uzma
(
contributor
);
Dhar, Ravi
(
contributor
); …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002395772
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