//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ahuja, Vandana"
~person:"Ghose, Anindya"
~person:"Liu, Meng"
~subject:"Digital platform"
~subject:"Internet marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Domain-independent eNegotiatio...
Similar by subject
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Digital platform
Internet marketing
Electronic Commerce
38
E-commerce
37
Internet
28
Online retailing
22
Online-Handel
22
Consumer behaviour
16
Konsumentenverhalten
16
Online-Marketing
15
Digitale Plattform
12
electronic commerce
9
Social Web
8
Social web
8
Mobile communications
6
Mobilkommunikation
6
Theorie
6
Theory
6
Market
5
Markt
5
Moral Hazard
5
Moral hazard
5
Share Economy
5
Sharing economy
5
Taxi industry
5
Taxigewerbe
5
Transparency
5
Transparenz
5
econometrics
5
Anreiz
4
Bayes-Statistik
4
Bayesian inference
4
Incentives
4
Mobile Business
4
Mobile business
4
Online advertising
4
Product quality
4
Produktqualität
4
Search engine
4
Suchmaschine
4
more ...
less ...
Online availability
All
Free
11
Undetermined
6
Type of publication
All
Article
15
Book / Working Paper
11
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Arbeitspapier
4
Graue Literatur
4
Non-commercial literature
4
Working Paper
4
Aufsatz im Buch
1
Book section
1
Conference paper
1
Konferenzbeitrag
1
more ...
less ...
Language
All
English
26
Author
All
Ahuja, Vandana
Ghose, Anindya
Liu, Meng
Lammenett, Erwin
16
Kollmann, Tobias
15
Chaffey, Dave
13
Peitz, Martin
13
Athey, Susan
12
Kenney, Martin
12
Law, Chun Hung Roberts
11
Horton, John J.
10
Wirtz, Bernd W.
10
Fletcher, Amelia
9
Goldfarb, Avi
9
Qiu, Liangfei
9
Zysman, John
9
Alt, Rainer
8
Chen, Jianqing
8
Dwivedi, Yogesh Kumar
8
Edelman, Benjamin
8
Hui, Xiang
8
Loginova, Oksana
8
Luca, Michael
8
Parker, Geoffrey
8
Schaffner, Sandra
8
Tan, Yong
8
Calvano, Emilio
7
D'Annunzio, Anna
7
Duch-Brown, Néstor
7
Fritz, Wolfgang
7
Haucap, Justus
7
Lambrecht, Anja
7
Mantovani, Andrea
7
Martens, Bertin
7
Russo, Antonio
7
Schumann, Jan Hendrik
7
Stanton, Christopher
7
Bonatti, Alessandro
6
Bourreau, Marc
6
Decarolis, Francesco
6
more ...
less ...
Institution
All
National Bureau of Economic Research
2
Published in...
All
Information systems research : ISR
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
CESifo working papers
2
NBER working paper series
2
CESifo Working Paper
1
International journal of information technology and management : IJITM
1
International journal of internet marketing and advertising : IJIMA
1
International journal of logistics economics and globalisation
1
International journal of management practice : IJMP
1
Journal of internet commerce
1
Marketing letters : a journal of research in marketing
1
Metamorphosis : a journal of management research
1
NBER Working Paper
1
NET Institute Working Paper
1
Quantitative marketing and economics : QME
1
Rotman School of Management Working Paper
1
Transcultural marketing for incremental and radical innovation
1
Working paper / National Bureau of Economic Research, Inc.
1
more ...
less ...
Source
All
ECONIS (ZBW)
26
Showing
1
-
10
of
26
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How do firms make money selling digital goods online?
Lambrecht, Anja
;
Goldfarb, Avi
;
Bonatti, Alessandro
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010401317
Saved in:
2
Development of an optimal solution for digital marketing variables in an online tool
Ahuja, Vandana
- In:
International journal of internet marketing and …
9
(
2015
)
1
,
pp. 49-65
Persistent link: https://www.econbiz.de/10011387769
Saved in:
3
The digital sin city : an empirical study of Craigslist’s impact on prostitution trends
Chan, Jason
;
Mojumder, Probal
;
Ghose, Anindya
- In:
Information systems research : ISR
30
(
2019
)
1
,
pp. 219-238
Persistent link: https://www.econbiz.de/10012038221
Saved in:
4
Generation of trust using social networking sites : a comparative analysis of online apparel brands across social media platforms
Sharma, Radhika
;
Alavi, Shirin
;
Ahuja, Vandana
- In:
International journal of management practice : IJMP
12
(
2019
)
4
,
pp. 405-425
Persistent link: https://www.econbiz.de/10012140323
Saved in:
5
Effective web management for B2C E-commerce in India
Jain, Neha
;
Ahuja, Vandana
;
Medury, Yajulu
- In:
Metamorphosis : a journal of management research
12
(
2013
)
1
,
pp. 65-78
Persistent link: https://www.econbiz.de/10011770660
Saved in:
6
An empirical segmentation of users of mobile banking apps
Alavi, Shirin
;
Ahuja, Vandana
- In:
Journal of internet commerce
15
(
2016
)
4
,
pp. 390-407
Persistent link: https://www.econbiz.de/10011636562
Saved in:
7
Examining the impact of ranking on consumer behavior and search engine revenue
Ghose, Anindya
;
Ipeirotis, Panagiotis G.
;
Li, Beibei
- In:
Management science : journal of the Institute for …
60
(
2014
)
7
,
pp. 1632-1654
Persistent link: https://www.econbiz.de/10010399512
Saved in:
8
An empirical analysis of search engine advertising : sponsored search in electronic markets
Ghose, Anindya
;
Yang, Sha
- In:
Management science : journal of the Institute for …
55
(
2009
)
10
,
pp. 1605-1622
Persistent link: https://www.econbiz.de/10003908961
Saved in:
9
Segmenting online consumers using K-means cluster analysis
Jain, Neha
;
Ahuja, Vandana
- In:
International journal of logistics economics and …
6
(
2014/2017
)
2
,
pp. 161-178
Persistent link: https://www.econbiz.de/10011472330
Saved in:
10
How Do Firms Make Money Selling Digital Goods Online?
Lambrecht, Anja
-
2014
research including implications for firms' revenues models from the increasing importance of the mobile
internet
…
Persistent link: https://www.econbiz.de/10013061903
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->