Development of an optimal solution for digital marketing variables in an online tool
Vandana Ahuja
| Year of publication: |
2015
|
|---|---|
| Authors: | Ahuja, Vandana |
| Published in: |
International journal of internet marketing and advertising : IJIMA. - Olney, Bucks. : Inderscience Enterprises, ISSN 1477-5212, ZDB-ID 2151676-5. - Vol. 9.2015, 1, p. 49-65
|
| Subject: | internet marketing | corporate blogs | interactivity | branding | Technorati authority | Internet | Online-Marketing | Internet marketing | Electronic Commerce | E-commerce | Web 2.0-Technologien | Web 2.0 technologies | Markenführung | Brand management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011387769