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Media see-saws : winners and losers on media platforms

Anderson, Simon P.; Peitz, Martin - 2015 - This version: October 2015

platforms use two-sided pricing or consumers like advertising,advertiser and consumer interests are often aligned. …

Persistent link: https://www.econbiz.de/10011491950

Media see-saws : winners and losers in platform markets

Anderson, Simon P.; Peitz, Martin - 2017

Persistent link: https://www.econbiz.de/10011731239

Shouting to be heard in advertising

Anderson, Simon P.; Palma, André de - In: Management science : journal of the Institute for … 59 (2013) 7, pp. 1545-1556

Persistent link: https://www.econbiz.de/10009783643

Recent developments in the economics of advertising

Anderson, Simon P. (ed.) - 2016

Persistent link: https://www.econbiz.de/10011498859

The advertising-financed business model in two-sided media markets

Anderson, Simon P.; Jullien, Bruno - 2016

Persistent link: https://www.econbiz.de/10012216419

Market provision of public goods : the case of broadcasting

Anderson, Simon P.; Coate, Stephen - 2000

Persistent link: https://www.econbiz.de/10001448425

The advertising mix for a search good

Anderson, Simon P.; Renault, Régis - 2012

Persistent link: https://www.econbiz.de/10009502418

Media market concentration, advertising levels, and ad prices

Anderson, Simon P.; Foros, Øystein; Kind, Hans Jarle; … - In: International journal of industrial organization 30 (2012) 3, pp. 321-325

Persistent link: https://www.econbiz.de/10009658212

Media market concentration, advertising levels, and ad prices

Anderson, Simon P.; Foros, Oystein; Kind, Hans Jarle; … - 2011

assumptions that there is no advertising congestion and that viewers single-home. Allowing for crowding in viewer attention spans … ; advertising clutter ; information congestion ; mergers, entry …

Persistent link: https://www.econbiz.de/10009388315

Information content of advertising : empirical evidence from the OTC analgesic industry

Anderson, Simon P.; Ciliberto, Federico; Liaukonyte, Jura - In: International journal of industrial organization 31 (2013) 5, pp. 355-367

Persistent link: https://www.econbiz.de/10010247710