Narrow search
Showing 1 - 5 of 5
Cover Image
Using the experientially based approach to segment heritage site visitors
Biran, Avital; Poria, Yaniv; Reichel, Arie - In: Progress in tourism marketing, (pp. 133-146). 2006
Persistent link: https://www.econbiz.de/10003538550
Cover Image
Retailing in post-apartheid South Africa : the strategic positioning of Boardmans
Bruyn, Paul de; Freathy, Paul - In: International journal of retail & distribution management 39 (2011) 7, pp. 538-554
Persistent link: https://www.econbiz.de/10009240860
Cover Image
Target the right market
Avery, Jill; Steenburgh, Thomas J.; Martin, Roger L.; … - In: Harvard business review : HBR 90 (2012) 10, pp. 119-123
Persistent link: https://www.econbiz.de/10009664088
Cover Image
Welche Kunden sind wichtiger?
Avery, Jill; Steenburgh, Thomas J. - In: Harvard-Business-Manager : das Wissen der Besten 34 (2012) 11, pp. 72-76
Persistent link: https://www.econbiz.de/10009631570
Cover Image
Die Blue-Ocean-Strategie in Theorie und Praxis : Diskurs und 16 Beispiele erfolgreicher Anwendung
Barsch, Thomas (ed.); Heupel, Thomas (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10011893781