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Industrial marketing : a German-American perspective ; with 29 tables
Wilson, David T.; Albers, S. - 1986
Persistent link: https://www.econbiz.de/10000071588
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Industriegütermarketing
Backhaus, Klaus - 1997 - 5., erw. und überarb. Aufl.
Persistent link: https://www.econbiz.de/10000628096
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The future of Industrial Marketing Management
Lindgreen, Adam; Di Benedetto, C. Anthony - In: Industrial marketing management : the international … 67 (2017), pp. 1-4
Persistent link: https://www.econbiz.de/10011822001
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Past, present, and future business-to-business marketing research
Lindgreen, Adam; Di Benedetto, C. Anthony; Geersbro, Jens; … - In: Industrial marketing management : the international … 69 (2018), pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
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The emergence of industrial marketing management as the leading academic journal in business-to-business marketing
Di Benedetto, C. Anthony; Lindgreen, Adam - In: Industrial marketing management : the international … 69 (2018), pp. 5-12
Persistent link: https://www.econbiz.de/10011822267
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Patterns of knowledge outflow from Industrial Marketing Management to major marketing and specialized journals (1999-2013) : a citation analysis
Di Benedetto, C. Anthony; Sarin, Shikhar; Belkhouja, … - In: Industrial marketing management : the international … 69 (2018), pp. 13-17
Persistent link: https://www.econbiz.de/10011822275
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Citation classics from Industrial marketing management : celebrating forty-seven years of publications on business-to-business marketing management
Lindgreen, Adam; Di Benedetto, C. Anthony - In: Industrial marketing management : the international … 73 (2018), pp. 1-6
Persistent link: https://www.econbiz.de/10011904649
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Industriegütermarketing
Backhaus, Klaus - 1999 - 6., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001419642
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Industriegütermarketing
Backhaus, Klaus - 2003 - 7., erw. und überarb. Aufl.
Persistent link: https://www.econbiz.de/10001696569
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Marktorientierte Führung im wirtschaftlichen und gesellschaftlichen Wandel : Heribert Meffert zum 70. Geburtstag
Bruhn, Manfred (ed.); Meffert, Heribert (honouree);  … - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003472457