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~person:"Backhaus, Klaus"
~person:"Chaston, Ian"
~person:"Jabbar, Mohammad A."
~type_genre:"Bibliografie"
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ECONIS (ZBW)
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Marketing
-Schnittstellen : Herausforderungen für das Management
Specht, Günter
;
Silberer, Günter
;
Engelhardt, Werner Hans
-
1989
Persistent link: https://www.econbiz.de/10000092238
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2
Knowledge-based
marketing
Chaston, Ian
-
2004
Persistent link: https://www.econbiz.de/10001851278
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3
Marktorientierte Führung im wirtschaftlichen und gesellschaftlichen Wandel : Heribert Meffert zum 70. Geburtstag
Bruhn, Manfred
(
ed.
);
Meffert, Heribert
(
honouree
); …
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003472457
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4
Knowledge-based
marketing
: the 21st century competitive edge
Chaston, Ian
-
2004
-
Online-Ausg.
utilized to underpin and enhance the
marketing
management function within organizations …
Persistent link: https://www.econbiz.de/10013207968
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5
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
Günter, Bernd
;
Kleinaltenkamp, Michael
-
1997
Persistent link: https://www.econbiz.de/10014273468
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