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~person:"Backhaus, Klaus"
~person:"Packard, Grand"
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Marketing
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04.07.1991
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Backhaus, Klaus
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Industrial
marketing
: a German-American perspective ; with 29 tables
Wilson, David T.
;
Albers, S.
-
1986
Persistent link: https://www.econbiz.de/10000071588
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2
Industrial
marketing
: a German American perspective ; with 29 tables
Backhaus, Klaus
(
contributor
);
Albers, Sönke
(
contributor
)
-
1986
Persistent link: https://www.econbiz.de/10004661022
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3
Reconnecting and reconceiving the marketplace : AMA Winter Academic Conference 2022 : AMA educators proceedings volume 33 : online and Las Vegas, 10 - 11 February and 18 - 20 Febru...
Humphreys, Ashlee
(
ed.
);
Packard, Grand
(
ed.
); …
-
AMA Winter Academic Conference <2022, Online>
;
AMA …
;
…
-
2022
Persistent link: https://www.econbiz.de/10013369730
Saved in:
4
Reconnecting and reconceiving the marketplace ; Part 1 of 2
Humphreys, Ashlee
(
ed.
);
Packard, Grand
(
ed.
); …
-
AMA Winter Academic Conference <2022, Online>
;
AMA …
;
…
-
2022
Persistent link: https://www.econbiz.de/10013369772
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5
Reconnecting and reconceiving the marketplace ; Part 2 of 2
Humphreys, Ashlee
(
ed.
);
Packard, Grand
(
ed.
); …
-
AMA Winter Academic Conference <2022, Online>
;
AMA …
;
…
-
2022
Persistent link: https://www.econbiz.de/10013369774
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6
Auswirkungen des EURO auf das
Marketing
: Dokumentation des Workshops vom 15. Juni 1998
Meffert, Heribert
(
contributor
);
Backhaus, Klaus
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10013330163
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7
Der Beitrag des Marketings zum wirtschaftlichen Unternehmenserfolg : Dokumentation des Führungsgesprächs vom 23. April 2010
Backhaus, Klaus
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10013330222
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8
Ökologie im Spannungsfeld zwischen Hersteller und Handel : Dokumentation des Workshops vom 4. Juli 1991
Meffert, Heribert
(
ed.
);
Wagner, Helmut
(
contributor
); …
-
1991
Persistent link: https://www.econbiz.de/10013330249
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