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~person:"Backhaus, Klaus"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~type_genre:"Handbook"
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Beziehungsmarketing
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Backhaus, Klaus
Hippner, Hajo
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Wilde, Klaus D.
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Handbuch Industriegütermarketing : Strategien - Instrumente - Anwendungen
Backhaus, Klaus
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002154828
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