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Baker, Bradley J.
Funk, Daniel C.
89
Jordan, Jeremy S.
20
Kunkel, Thilo
18
Filo, Kevin
13
McDonald, Heath
12
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11
Alexandris, Kostas
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Sport management review
5
Journal of sport management : the official journal of the North American Society of Sport Management
3
Journal of business research : JBR
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
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ECONIS (ZBW)
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1
Running recession : a trend analysis of running involvement and runner characteristics to understand declining participation
Kennedy, Heather
;
Baker, Bradley J.
;
Jordan, Jeremy S.
; …
- In:
Journal of sport management : the official journal of …
33
(
2019
)
3
,
pp. 215-228
Persistent link: https://www.econbiz.de/10012099519
Saved in:
2
Run again another day : the role of consumer characteristics and satisfaction in repeat consumption of a sport-related experience product
Baker, Bradley J.
;
Jordan, Jeremy S.
;
Funk, Daniel C.
- In:
Journal of sport management : the official journal of …
32
(
2018
)
1
,
pp. 38-52
Persistent link: https://www.econbiz.de/10011789921
Saved in:
3
The uniqueness of sport : testing against marketing's empirical laws
Baker, Bradley J.
;
McDonald, Heath
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
4
,
pp. 378-390
Persistent link: https://www.econbiz.de/10011566663
Saved in:
4
Sport experience design : wearable fitness technology in the health and fitness industry
Pizzo, Anthony D.
;
Baker, Bradley J.
;
Jones, Gareth J.
; …
- In:
Journal of sport management : the official journal of …
35
(
2021
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012516326
Saved in:
5
The strategic advantage of mature-stage firms : digitalization and the diversification of professional sport into esports
Pizzo, Anthony D.
;
Kunkel, Thilo
;
Jones, Gareth J.
; …
- In:
Journal of business research : JBR
139
(
2022
),
pp. 257-266
Persistent link: https://www.econbiz.de/10013194422
Saved in:
6
Rethinking segmentation within the psychological continuum model using Bayesian analysis
Baker, Bradley J.
;
Du, James
;
Sato, Mikihiro
;
Funk, …
- In:
Sport management review
23
(
2020
)
4
,
pp. 764-775
Persistent link: https://www.econbiz.de/10012295973
Saved in:
7
Collaborative self-study : lessons from a study of wearable fitness technology and physical activity
Baker, Bradley J.
;
Zhou, Xiaochen
;
Pizzo, Anthony D.
; …
- In:
Sport management review
20
(
2017
)
1
,
pp. 114-127
Persistent link: https://www.econbiz.de/10011697526
Saved in:
8
ESport management : embracing eSport education and research opportunities
Funk, Daniel C.
;
Pizzo, Anthony D.
;
Baker, Bradley J.
- In:
Sport management review
21
(
2018
)
1
,
pp. 7-13
Persistent link: https://www.econbiz.de/10011808692
Saved in:
9
eSport vs. sport : a comparison of spectator motives
Pizzo, Anthony D.
;
Baker, Bradley J.
;
Na, Sangwon
;
Lee, …
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
2
,
pp. 108-123
Persistent link: https://www.econbiz.de/10012173521
Saved in:
10
Sensemaking of novelty : the dynamic nature of integrating esports within a traditional sport organization
Pizzo, Anthony D.
;
Jones, Gareth J.
;
Baker, Bradley J.
; …
- In:
Sport management review
25
(
2022
)
3
,
pp. 383-405
Persistent link: https://www.econbiz.de/10013426213
Saved in:
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