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~person:"Balachandran, Venkataraman"
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Balachandran, Venkataraman
Gensch, Dennis H.
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Lösung des Marketing-Mix-Problems mit Hilfe der Geometrischen Programmierung
Balachandran, Venkataraman
;
Gensch, Dennis H.
- In:
Entscheidungshilfen im Marketing
,
(pp. 448-469)
.
1977
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