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Balakrishnan, P.V.
Zhao, Hao
47
Jagpal, Sharan
28
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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OLC EcoSci
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Reviews and Communications - Reviews - Marketing Strategy and Uncertainty
Jagpal, Sharan
;
Balakrishnan, P.V.
- In:
Journal of macromarketing : examining the interactions …
20
(
2000
)
1
,
pp. 96-97
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