//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Balmer, John M. T."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The best of two worlds : how p...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Corporate culture
36
Unternehmenskultur
36
Corporate reputation
25
Firmenimage
25
Brand architecture
21
Markenarchitektur
21
Brand management
17
Markenführung
17
Marketing management
17
Marketingmanagement
17
Public relations
12
Öffentlichkeitsarbeit
12
Marketing
6
Corporate Identity
4
Corporate Social Responsibility
4
Corporate identity
4
Corporate social responsibility
4
Großbritannien
4
United Kingdom
4
Corporate heritage
3
Schweden
3
Stakeholder
3
Sweden
3
corporate marketing
3
Business ethics
2
Case study
2
Corporate branding
2
Corporate communications
2
Corporate heritage identity
2
Corporate marketing
2
Cultural heritage
2
Economics department
2
Firmenzeichen
2
Kulturgüter
2
Markenpolitik
2
Qualitative research
2
Strategic management
2
Strategisches Management
2
Unternehmensethik
2
Wirtschaftshochschule
2
more ...
less ...
Online availability
All
Undetermined
7
Free
1
Type of publication
All
Article
27
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
26
Aufsatz in Zeitschrift
26
Collection of articles of several authors
7
Sammelwerk
7
Case study
4
Fallstudie
4
Aufsatz im Buch
3
Book section
3
Aufsatzsammlung
1
Conference paper
1
Conference proceedings
1
Festschrift
1
Konferenzbeitrag
1
Konferenzschrift
1
more ...
less ...
Language
All
English
39
Author
All
Balmer, John M. T.
Earle, John S.
154
Estrin, Saul
136
Portugal, Pedro
107
Cardoso, Ana Rute
104
Florio, Massimo
96
Afonso, António
93
Estache, Antonio
84
Brown, J. David
81
Bortolotti, Bernardo
79
Bös, Dieter
74
Hanousek, Jan
74
Martins, Pedro S.
72
Parker, David
70
Pereira, Alfredo M.
69
Bel, Germà
61
Megginson, William L.
61
Kočenda, Evžen
57
Xu, Lixin Colin
57
Barros, Carlos Pestana
56
Boubakri, Narjess
53
Chong, Alberto
53
Portela, Miguel
53
Kozarzewski, Piotr
51
Eichhorn, Peter
50
Matsumura, Toshihiro
50
Wright, Mike
50
Fontoura, Maria Paula
49
Pereira, Pedro Telhado
48
Shirley, Mary M.
47
Telegdy, Álmos
46
Cosset, Jean-Claude
44
Cox, Helmut
44
Lains, Pedro
43
Sinn, Hans-Werner
43
Addison, John T.
42
Švejnar, Jan
42
Macedo, Jorge Braga de
41
Schneider, Friedrich
41
Shleifer, Andrei
41
more ...
less ...
Institution
All
International Corporate Identity Group / Symposium <15., 2012, Århus>
1
Published in...
All
The journal of brand management : an international journal
7
Corporate communications : an international journal
5
European journal of marketing : EJM
5
International studies of management and organization
2
Journal of business ethics : JOBE
2
Journal of business research : JBR
2
Journal of general management
2
Brand culture
1
California management review
1
Contemplating corporate marketing, identity and communication
1
Facets of corporate identity, communication, and reputation
1
Foundations of corporate heritage
1
Journal of Brand Management: Advanced Collections
1
Journal of brand management / advanced collections
1
Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology
1
Routledge interpretive marketing research
1
Springer eBook Collection / Business and Management
1
SpringerLink / Bücher
1
Working paper series / Bradford University School of Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
38
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
39
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The corporate brand and strategic direction : senior business school managers' cognitions of corporate brand building and management
Balmer, John M. T.
;
Wang, Wei-Yue
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 8-21
Persistent link: https://www.econbiz.de/10011482790
Saved in:
2
Corporate brands and corporate marketing : emerging trends in the big five eco-system
Balmer, John M. T.
;
Abratt, Russell
;
Kleyn, Nicola
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 3-7
Persistent link: https://www.econbiz.de/10011482854
Saved in:
3
Stakeholder, organizations and management complexities : 15th International Corporate Identity Group (ICIG) Symposium
Balmer, John M. T.
(
ed.
);
Johansen, Trine S.
(
ed.
); …
-
International Corporate Identity Group / Symposium …
-
2016
Persistent link: https://www.econbiz.de/10011497574
Saved in:
4
Scrutinizing stakeholder thinking : orthodoxy or heterodoxy?
Balmer, John M. T.
;
Johansen, Trine S.
;
Nielsen, Anne …
- In:
International studies of management and organization
46
(
2016
)
4
,
pp. 205-215
Persistent link: https://www.econbiz.de/10011497583
Saved in:
5
Introducing organisational heritage : linking corporate heritage, organisational identity and organisational memory
Balmer, John M. T.
;
Burghausen, Mario
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 385-411
Persistent link: https://www.econbiz.de/10011350097
Saved in:
6
Explicating corporate heritage, corporate heritage brands and organisational heritage
Balmer, John M. T.
;
Burghausen, Mario
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 364-384
Persistent link: https://www.econbiz.de/10011350116
Saved in:
7
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
Foundations of corporate heritage
,
(pp. 169-213)
.
2017
Persistent link: https://www.econbiz.de/10011656851
Saved in:
8
Corporate identity, corporate identity scholarship and Wally Olins (1930 - 2014)
Balmer, John M. T.
- In:
Corporate communications : an international journal
20
(
2015
)
1
,
pp. 4-10
Persistent link: https://www.econbiz.de/10010513901
Saved in:
9
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 22-61
Persistent link: https://www.econbiz.de/10010519636
Saved in:
10
Wally Olins (1930 - 2014), corporate identity ascendancy and corporate brand hegemony : celebrating the life of Wally Olins ; leading corporate identity exponent and prominent bran...
Balmer, John M. T.
- In:
The journal of brand management : an international journal
21
(
2014
)
6
,
pp. 459-468
Persistent link: https://www.econbiz.de/10010423879
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->