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Cultural change and buyer behavior in China
Bao, Yeqing; Su, Chenting; Zhou, Kevin Zheng - In: Handbook of contemporary marketing in China : theories …, (pp. 173-184). 2011
Persistent link: https://www.econbiz.de/10008987119
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A paradox of price-quality and market efficiency: a comparative study of the US and China markets
Zhou, Kevin Zheng; Su, Chenting; Bao, Yeqing - In: International journal of research in marketing : IJRM ; … 19 (2002) 4, pp. 349-366
Persistent link: https://www.econbiz.de/10006172552
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Student Complaint Behavior Based on Power Perception: A Taxonomy
Su, Chenting; Bao, Yeqing - In: Services marketing quarterly 22 (2001) 3, pp. 43-62
Persistent link: https://www.econbiz.de/10007040373
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Face consciousness and risk aversion: Do they affect consumer decision-making?
Bao, Yeqing; Zhou, Kevin Zheng; Su, Chenting - In: Psychology & marketing 20 (2003) 8, pp. 733
Persistent link: https://www.econbiz.de/10006968378