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Markenstress bei Jugendlichen : Entwickung eines Messinstruments am Beispiel von Kleidung
Bauer, Hans H.; Albrecht, C.-M.; Sauer, Nicola E. - 2005
Persistent link: https://www.econbiz.de/10003265368
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Determinanten der Kundenloyalität im Automobilsektor : eine empirische Studie im Neu- und Gebrauchtwagenmarkt
Bauer, Hans H. - 1997
Persistent link: https://www.econbiz.de/10013416584
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Making brand management accountable : the influence of brand relevance, globalness and architecture on brand efficiency
Bauer, Hans H.; Donnevert, Tobias; Hammerschmidt, Maik - 2008
Persistent link: https://www.econbiz.de/10003729241
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Determinanten der Werbewirkung von Markenhomepages
Bauer, Hans H.; Mäder, Ralf; Fischer, Christian - 2001
Persistent link: https://www.econbiz.de/10001762970
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Auswirkungen des Markennamenwechsels auf den Markenwert
Bauer, Hans H.; Mäder, Ralf; Valtin, Alexandra - 2003
Persistent link: https://www.econbiz.de/10001875487
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Youth alcohol use and public policy
Laixuthai, Adit - 1993
Persistent link: https://www.econbiz.de/10000856451
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Effects of alcohol price policy on youth
Grossman, Michael; Chaloupka, Frank J.; Saffer, Henry; … - 1993
Persistent link: https://www.econbiz.de/10000871599
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Price, tobacco control policies and youth smoking
Chaloupka, Frank J.; Grossman, Michael - 1996
Persistent link: https://www.econbiz.de/10000603365
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The demand for cocaine and marijuana by youth
Chaloupka, Frank J.; Grossman, Michael; Tauras, John A. - 1998
Persistent link: https://www.econbiz.de/10000657719
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An examination of gender and race differences in youth smoking responsiveness to price and tobacco control policies
Chaloupka, Frank J.; Pacula, Rosalie Liccardo - 1998
Persistent link: https://www.econbiz.de/10000662923