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~person:"Bayón, Tomás"
~person:"Herstatt, Cornelius"
~subject:"Wertzuwachs"
~type_genre:"Non-commercial literature"
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Equity
marketing
: Gegenstand, Konzepte, Methoden : die Grundzüge eines wertorientierten
Marketing
Bayón, Tomás
;
Gutsche, Jens
;
Bauer, Hans H.
-
2001
Persistent link: https://www.econbiz.de/10001647013
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