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Six Sigma : an overview and further research directions
Patil, Rajesh; Behl, Abhishek; Aital, Radmanabha - In: International journal of productivity and quality … 22 (2017) 2, pp. 141-169
Persistent link: https://www.econbiz.de/10011861137
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Effective online engagement strategies through gamification : a systematic literature review and a future research agenda
Jayawardena, Nirma Sadamali; Ross, Mitchell; Quach, Sara; … - In: Journal of global information management 30 (2022) 5, pp. 1-25
Persistent link: https://www.econbiz.de/10012799517
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Mainstreaming fashion rental consumption : a systematic and thematic review of literature
Jain, Ritu; Jain, Kokil; Behl, Abhishek; Pereira, Vijay; … - In: Journal of business research : JBR 139 (2022), pp. 1525-1539
Persistent link: https://www.econbiz.de/10013194485
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CSR authenticity and micro-foundations of business : a systematic review
Hassan, Yusuf; Pandey, Jatin; Behl, Abhishek; Pereira, Vijay - In: Cross cultural & strategic management 30 (2023) 1, pp. 37-68
Persistent link: https://www.econbiz.de/10014315418
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"The persuasion effects of virtual reality (VR) and augmented reality (AR) video advertisements : a conceptual review"
Jayawardena, Nirma Sadamali; Thaichon, Park; Quach, Sara; … - In: Journal of business research : JBR 160 (2023), pp. 1-17
Persistent link: https://www.econbiz.de/10014293927