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Special Issue on Service Marketing and Management: European Contributions
Pieters, Rik; Botschen, Guenther - In: Journal of Business Research 44 (1999) 1, pp. 1-4
Persistent link: https://www.econbiz.de/10005465521
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Introduction: Special Issue on Service Marketing and Management: European Contributions
Pieters, Rik; Botschen, Guenther - In: Journal of business research : JBR 44 (1999) 1, pp. 1-4
Persistent link: https://www.econbiz.de/10006731837