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Marketing the hegemony of development : of pulp fictions and green deserts
Böhm, Steffen; Brei, Vinícius - 2009
Persistent link: https://www.econbiz.de/10003832789
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Managing marketing implementation
Bonoma, Thomas V.; Crittenden, Victoria Lynn - 2009
Persistent link: https://www.econbiz.de/10003836664
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Research methodology : research design and data analysis
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009299963
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Management information systems, technology, and marketing
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009301066