//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Bronnenberg, Bart J."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Choice models for buyer behavi...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing management
1
Marketingmanagement
1
Preiselastizität
1
Price elasticity
1
Sales promotion
1
USA
1
United States
1
Verkaufsförderung
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Language
All
English
1
Author
All
Bronnenberg, Bart J.
McAlister, Leigh
56
Mcalister, Leigh
8
Broniarczyk, Susan M.
6
George, Edward I.
4
Hoyer, Wayne D.
4
Kahn, Barbara E.
4
Sinha, Shameek
4
Winer, Russell S.
4
Chien, Yung-Hsin
3
Duan, Jason A.
3
Goodman, Joseph K.
3
Hanssens, Dominique M.
3
Kimbrough, Michael D.
3
Kumar, V.
3
Lehmann, Donald R.
3
Reibstein, David J.
3
Rutz, Oliver J.
3
Sonnier, Garrett P.
3
Srinivasan, Shuba
3
Atkinson, Geoff
2
Cooper, William W.
2
Garmaise, Mark J.
2
Griffin, Jill G.
2
Inman, J. Jeffrey
2
Inman, J.Jeffrey
2
Jacobson, Robert
2
Jindal, Niket
2
Lemieux, James
2
Mizik, Natalie
2
Petersen, J. Andrew
2
Shively, Tom
2
Sonnier, Garrett
2
Srinivasan, Raji
2
Staelin, Richard
2
Argo, Jennifer J.
1
Bazerman, Max H.
1
Brown, Stephen W.
1
Burton, Jennifer L.
1
Böttger, Tim
1
more ...
less ...
Published in...
All
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of marketing policy on promotional price elasticities and baseline sales
Zenor, Michael J.
;
Bronnenberg, Bart J.
;
McAlister, Leigh
-
1998
Persistent link: https://www.econbiz.de/10000986728
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->