Choice models for buyer behavior
Year of publication: |
1982
|
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Other Persons: | McAlister, Leigh (contributor) |
Publisher: |
Greenwich, Conn. [u.a.] : JAI Pr. |
Subject: | Entscheidungstheorie | Aufsatzsammlung | Verbraucherverhalten | Modell |
Extent: | XVIII, 349 S. : graph. Darst. |
---|---|
Series: | Research in marketing : a research annual / Suppl.. - Greenwich, Conn. [u.a.] : JAI Press. - Vol. 1 |
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 0-89232-267-5 |
Source: |
-
The Icfai University Press on decision theory : models and experiences
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Fabrycky, Wolter Joseph, (1974)
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