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Cross-cultural comparison of food in the children's media environment in New Zealand and Japan
Hawkins, Jacinta; Eagle, Lynne C.; Bulmer, Sandy - 2004
Persistent link: https://www.econbiz.de/10002084558
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Integrated marketing communication implementation in small New Zealand businesses
Davison, Antonia; Bulmer, Sandy; Eagle, Lynne C. - 2005
Persistent link: https://www.econbiz.de/10002817540
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Child consumers of advertising : differences across deciles
Bulmer, Sandy; Hawkins, Jacinta; Eagle, Lynne C. - 2005
Persistent link: https://www.econbiz.de/10002817541
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"The children-nutrition-marketing ethics conundrum : identifying the issues"
Eagle, Lynne C.; De Bruin, Anne; Bulmer, Sandy - 2002
Persistent link: https://www.econbiz.de/10001726427
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White boxes + gray markets
Eagle, Lynne C.; Bulmer, Sandy; Blair, Rachel - 2004
Persistent link: https://www.econbiz.de/10002543615
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The relationship between demographic factors and parents? : perceptions of nutrition, physical activity and obesity ; implications for public policy & marketing communications
Hawkins, Jacinta; Arin, Kerim Peren; Rose, Lawrence Craig; … - 2008
Persistent link: https://www.econbiz.de/10003792323
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A comparative analysis of the development of integrated marketing communications in New Zealand and the United Kingdom
Eagle, Lynne C. (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003792325
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Beyond children directed TV advertising violence, values and the electronic media environment
Eagle, Lynne C.; De Bruin, Anne; Bulmer, Sandy - 2000
Persistent link: https://www.econbiz.de/10001530896
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School-based health communication : exploring the home-school partnership
Hawkins, Jacinta; Bulmer, Sandy; Rose, Lawrence Craig; … - 2006
Persistent link: https://www.econbiz.de/10003582843
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The games marketers play : perspectives on marketing communication, self-regulation and game theory
Schumacher, Christoph; Bulmer, Sandy; Eagle, Lynne C. - 2005
Persistent link: https://www.econbiz.de/10003332093