The Europeanization process has a direct influence on the management carried out by European companies, producing new concepts: euromanagement, euromanagers and eurocompetencies, notions that lay under the distinctions between European countries from the cultural point of view as well as the...

The strategic diagnosis analysis aims to assess the potential of small and medium enterprises by evaluating their inner resources and the business environment within which these enterprises perform their activity. As a first stage in the strategic management process, the strategic diagnosis...