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~person:"Calderwood, Eric"
~subject:"Cooperation"
~subject:"Cooperative movement"
~type:"article"
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Rebranding a federation : insights from the UK co-operative movement
Calderwood, Eric
;
Freathy, Paul
- In:
Journal of marketing management : MM
30
(
2014
)
1/2
,
pp. 90-116
Persistent link: https://www.econbiz.de/10010338663
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