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This study examines the success factors for independent restaurant operators in the San Francisco Bay Area. Through interviews and questionnaires, the cases of nine successful restaurants and nine failed restaurants were studied from 2003 to 2007. The findings reinforce past studies by...
Persistent link: https://www.econbiz.de/10013121661
This study investigated both the historical development and future trends of restaurant cuisine in America. Italian cuisine is used as the basis of a prediction model. The study identifies the historical factors in menu trends in Italian–American cuisine; the factors that will influence...
Persistent link: https://www.econbiz.de/10014042899