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Violence and advertising : effects and consequences

Rifon, Nora J.; Stafford, Marla Royne; Carlson, Les - In: Journal of advertising : official publication of the … 39 (2010) 4, pp. 9-10

Persistent link: https://www.econbiz.de/10008860340

A theory of advertising to children

Laczniak, Russell N.; Carlson, Les - In: Advertising theory, (pp. 135-148). 2012

Persistent link: https://www.econbiz.de/10009524185

The visual presentation of beauty in transnational fashion magazine advertisements

Fowler, Jie G.; Carlson, Les - In: Journal of current issues and research in advertising : … 36 (2015) 2, pp. 136-156

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Reply to the comments on "Evidence-based advertising : an applications to persuasion

Armstrong, Jon Scott - In: International journal of advertising : the quarterly … 30 (2011) 5, pp. 790-794

Persistent link: https://www.econbiz.de/10009407833

Tastes great but filling (then it could habe been)

Carlson, Les - In: International journal of advertising : the quarterly … 30 (2011) 5, pp. 769-773

Persistent link: https://www.econbiz.de/10009407838

Investigating the portrayal and influence of sustainability claims in an environmental advertising context

Cummins, Shannon; Reilly, Timothy M.; Carlson, Les; … - In: Journal of macromarketing : examining the interactions … 34 (2014) 3, pp. 332-348

Persistent link: https://www.econbiz.de/10010402635

The Journal of Advertising : historical, structural, and brand equity considerations

Carlson, Les - In: Journal of advertising : official publication of the … 44 (2015) 1, pp. 80-84

Persistent link: https://www.econbiz.de/10010503333

Advertising and violence : concepts and perspectives

Rifon, Nora J. (contributor); … - 2015

Persistent link: https://www.econbiz.de/10010495060

Editorial: Reassessing the current state of advertising to children

Carlson, Les; Clarke, Barbie - In: International journal of advertising : the quarterly … 33 (2014) 3, pp. 429-436

Persistent link: https://www.econbiz.de/10010412899

Advertising to children : concepts and controversies

Macklin, M. C. (contributor); Carlson, Les (contributor) - 1999 - Online-Ausg.

Advertising to Children stimulates and informs the debate on the ethics and effectiveness of marketing to children. The research tackles a wide range of issues including smoking and alcohol consumption

Persistent link: https://www.econbiz.de/10013207756