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Brand protection and the globalization of British business
Lopes, Teresa da Silva; Casson, Mark - In: Business history review 86 (2012) 2, pp. 287-310
Persistent link: https://www.econbiz.de/10009674890
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Entrepreneurship and the development of global brands
Lopes, Teresa da Silva; Casson, Mark - In: Business history review 81 (2007) 4, pp. 651-680
Persistent link: https://www.econbiz.de/10003727534
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The economic analysis of multinational trading companies
Casson, Mark - 1997
Persistent link: https://www.econbiz.de/10000975425
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The economic analysis of multinational trading companies
Casson, Mark - In: The multinational traders, (pp. 22-47). 1998
Persistent link: https://www.econbiz.de/10001303929
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Brands : economic ideology and consumer society
Casson, Mark - 1993
Persistent link: https://www.econbiz.de/10000867987
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Enterprise and competitiveness : a systems view of international business
Casson, Mark - 1995 - Paperback
Persistent link: https://www.econbiz.de/10000415115
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Information costs and the organizational structure of the multinational enterprise
Casson, Mark - 1995
Persistent link: https://www.econbiz.de/10000904051
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Economics of human resource management in large multinational enterprises : a summary of new evidence
Casson, Mark; Loveridge, Raymond; Singh, Satwinder - 1995
Persistent link: https://www.econbiz.de/10000907420
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The economic theory of the free-standing company : an integrated approach
Casson, Mark - 1995
Persistent link: https://www.econbiz.de/10000910023
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Firms, networks and international business enterprises
Casson, Mark; Cox, Howard - 1993
Persistent link: https://www.econbiz.de/10000853005