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The past decade has witnessed significant movements to push manufacturing back to developed countries. Such movements call for raising import tariffs and increasing consumers' valuation on products made from locally sourced components. These factors are believed to motivate local sourcing for...
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The posterior price matching policy, whereby a firm promises to reimburse the price difference to a customer who purchases a product before the firm marks it down, has been used in practice. The extensive literature has offered the following explanations why posterior price matching is adopted:...
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In this paper, we consider a model with a monopoly firm who sells social goods sequentially to a group of customers in a network. We show that, with symmetric social interactions, the optimal pricing under arbitrary launch sequence is independent of customers' network positions, the launch...
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We study pricing strategies of competing firms that sell heterogeneous products to consumers in a social network. Goods are substitutes and there are network externalities between neighboring consumers. We show that there exists a unique subgame-perfect equilibrium where, in the first stage,...
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This work is motivated by the common practice of add-on pricing, where an add-on is not valuable unless purchased together with the main service. For example, many restaurants serve free bread or complimentary drinks (add-on) while diners are waiting for their entrees (main service) to be...
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