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Strategic e-commerce systems and tools for competing in the digital marketplace
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The relationship between online reviews, brand trust, and willingness to buy
Cheng, Vincent Ting-Pong
;
Rhodes, Jo
;
Lok, Peter
- In:
Strategic e-commerce systems and tools for competing in …
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(pp. 139-161)
.
2015
Persistent link: https://www.econbiz.de/10010509141
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