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Craig, C.Samuel
Wind, Yoram
137
Douglas, Susan P.
100
Craig, C. S.
24
Craig, C. Samuel
20
Green, Paul E.
20
Mahajan, Vijay
12
Sheth, Jagdish N.
10
Nijssen, Edwin J.
7
Sharp, Byron
6
Frank, Ronald E.
5
Gunther, Robert E.
5
Samuel Craig, C.
5
Claycamp, Henry J.
4
Jain, Arun K.
4
Krieger, Abba M.
4
Bennett, Aronte
3
Douglas, Susan
3
Kleindorfer, Paul R.
3
Nicosia, Francesco M.
3
Robertson, Thomas S.
3
Robinson, Patrick J.
3
Thomas, Robert J.
3
Broderick, Amanda J.
2
Calis, Gilles
2
Carmone, Frank J.
2
Craig, Charles Samuel
2
Crook, Colin
2
Dalbey, Homer M.
2
Feiereisen, Stéphanie
2
Fung, William K.
2
Goldberg, Stephen M.
2
Gross, Irwin
2
Massy, William F.
2
Nelson-Field, Karen
2
Nijssen, E. J.
2
Polli, Ronaldo E.
2
Reibstein, David J.
2
Saaty, Thomas L.
2
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2
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Journal of international marketing
6
International marketing review
5
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
2
International journal of market research : JMRS ; the journal of the Market Research Society
1
Japan and the world economy : international journal of theory and policy
1
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1
Responding to the Challenges of Global Markets: Change, Complexity, Competition and Conscience
Craig, C.Samuel
;
Douglas, Susan P.
- In:
The Columbia journal of world business : publ. …
31
(
1996
)
4
,
pp. 6-19
Persistent link: https://www.econbiz.de/10007318771
Saved in:
2
Developing Strategies for Global Markets: An Evolutionary Perspective
Craig, C.Samuel
;
Douglas, Susan P.
- In:
The Columbia journal of world business : publ. …
31
(
1996
)
1
,
pp. 70-81
Persistent link: https://www.econbiz.de/10007326058
Saved in:
3
Book reviews - International market research
Craig, C.Samuel
;
Douglas, Susan P.
;
Chisnall, Peter M.
- In:
International journal of market research : JMRS ; the …
42
(
2000
)
4
,
pp. 495-498
Persistent link: https://www.econbiz.de/10006697498
Saved in:
4
Contextual and cultural factors underlying Americanization
Craig, C.Samuel
;
Douglas, Susan P.
;
Bennett, Aronte
- In:
International marketing review
26
(
2009
)
1
,
pp. 90
Persistent link: https://www.econbiz.de/10008170281
Saved in:
5
Building global brands in the 21st century
Craig, C.Samuel
;
Douglas, Susan P.
- In:
Japan and the world economy : international journal of …
12
(
2000
)
3
,
pp. 273-284
Persistent link: https://www.econbiz.de/10007677519
Saved in:
6
Collaborative and Iterative Translation: An Alternative Approach to Back Translation
Douglas, Susan P.
;
Craig, C.Samuel
- In:
Journal of international marketing
15
(
2007
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10007608738
Saved in:
7
Conducting international marketing research in the twenty-first century
Craig, C.Samuel
;
Douglas, Susan P.
- In:
International marketing review
18
(
2001
)
1
,
pp. 80-90
Persistent link: https://www.econbiz.de/10006278336
Saved in:
8
Number 2 - Viewpoint - Competing in the next millennium: Challenges facing international marketers
Douglas, Susan P.
;
Craig, C.Samuel
- In:
International marketing review
16
(
1999
)
2-3
,
pp. 99-107
Persistent link: https://www.econbiz.de/10006297994
Saved in:
9
Executive Insights: Integrating Branding Strategy Across Markets: Building International Brand Architecture
Douglas, Susan P.
;
Craig, C.Samuel
;
Nijssen, Edwin J.
- In:
Journal of international marketing
9
(
2001
)
2
,
pp. 97
Persistent link: https://www.econbiz.de/10007238875
Saved in:
10
Configural Advantage in Global Markets
Craig, C.Samuel
;
Douglas, Susan P.
- In:
Journal of international marketing
8
(
2000
)
1
,
pp. 6-26
Persistent link: https://www.econbiz.de/10007243177
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