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To Zap or Not to Zap: A Study...
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Currim, Imran S.
Chattopadhyay, Amitava
83
Siddarth, S.
25
Dahl, Darren W.
13
Gorn, Gerald J.
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of retailing
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ECONIS (ZBW)
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Information accessed or information available? : the impact on consumer preferences inferred at a durable product e-commerce website
Currim, Imran S.
;
Mintz, Ofer
;
Siddarth, S.
- In:
Journal of interactive marketing : a quarterly …
29
(
2015
),
pp. 11-25
Persistent link: https://www.econbiz.de/10010509559
Saved in:
2
A model for inferring market preferences from online retail product information matrices
Gilbride, Timothy J.
;
Currim, Imran S.
;
Mintz, Ofer
; …
- In:
Journal of retailing
92
(
2016
)
4
,
pp. 470-485
Persistent link: https://www.econbiz.de/10011629499
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