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~person:"De Bock, Tine"
~person:"Defever, Christine"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Schillewaert, Niels"
~person:"Van Kerckhove, Anneleen"
~person:"Verhoef, Peter C."
~subject:"Beziehungsmarketing"
~subject:"Decision"
~subject:"Entscheidung"
~subject:"Marktsegmentierung"
~subject:"Theory"
~subject:"Viral marketing"
~type_genre:"Graue Literatur"
~type_genre:"Non-commercial literature"
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Beziehungsmarketing
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15
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15
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3
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3
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5
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5
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De Bock, Tine
Defever, Christine
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Schillewaert, Niels
Van Kerckhove, Anneleen
Verhoef, Peter C.
Sutter, Matthias
19
Inderst, Roman
15
Bauer, Hans H.
14
Huber, Frank
14
Janssen, Maarten C. W.
14
Franses, Philip Hans
13
Kerschbamer, Rudolf
13
Vermeulen, Frederic
11
Anderson, Simon P.
10
Armstrong, Mark
10
Herweg, Fabian
10
Dellaert, Benedict G. C.
9
Helm, Roland
9
Moraga-González, José Luis
9
Mullainathan, Sendhil
9
Peitz, Martin
9
Wertenbroch, Klaus
9
Courty, Pascal
8
Glätzle-Rützler, Daniela
8
Hefti, Andreas
8
Hildebrandt, Lutz
8
Hruschka, Harald
8
Blundell, Richard W.
7
Boztuğ, Yasemin
7
Cherchye, Laurens
7
Karlan, Dean
7
Laibson, David I.
7
Matsushima, Noriaki
7
Rock, Bram de
7
Shelegia, Sandro
7
Zhou, Jidong
7
Behrens, Christiaan
6
Boyacı, Tamer
6
Carroll, Chris
6
De Donder, Philippe
6
Eliaz, Kfir
6
Feri, Francesco
6
Fernández-Villaverde, Jesús
6
Ferrari, Stijn
6
Friedrichsen, Jana
6
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1
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3
ERIM report series research in management
1
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ECONIS (ZBW)
4
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1
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
2
The impact of
brand
and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
Saved in:
3
Intention superiority perspectives on preference-decision consistency
Van Kerckhove, Anneleen
;
Geuens, Maggie
;
Vermeir, Iris
-
2011
Persistent link: https://www.econbiz.de/10008810420
Saved in:
4
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
Saved in:
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