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~person:"Defever, Christine"
~person:"Janssens, Kim"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Maes, Ann"
~person:"Pelsmacker, Patrick de"
~person:"Schillewaert, Niels"
~person:"Van Kerckhove, Anneleen"
~person:"Van den Poel, Dirk"
~person:"Verbeke, Wim"
~person:"Verhelst, Benjamin"
~person:"Verhoef, Peter C."
~person:"Wiedmann, Klaus-Peter"
~type_genre:"Graue Literatur"
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Consumer behaviour
43
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43
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12
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Beziehungsmarketing
8
Relationship marketing
8
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6
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Defever, Christine
Janssens, Kim
Laroche, Michel
Loureiro, Sandra Maria Correia
Maes, Ann
Pelsmacker, Patrick de
Schillewaert, Niels
Van Kerckhove, Anneleen
Van den Poel, Dirk
Verbeke, Wim
Verhelst, Benjamin
Verhoef, Peter C.
Wiedmann, Klaus-Peter
Sutter, Matthias
46
Bauer, Hans H.
38
Janssen, Maarten C. W.
36
Rock, Bram de
34
Cherchye, Laurens
32
Huber, Frank
30
Moraga-González, José Luis
26
Vermeulen, Frederic
25
Karlan, Dean
23
Franses, Philip Hans
21
Salvanes, Kjell G.
21
Inderst, Roman
20
Stavins, Joanna
20
Dräger, Lena
19
Zinman, Jonathan
19
Kerschbamer, Rudolf
18
Peitz, Martin
18
Shy, Oz
18
Zhou, Jidong
18
Chandon, Pierre
17
Cobb-Clark, Deborah A.
17
Grossman, Michael
17
Jonker, Nicole
17
Sabia, Joseph J.
17
Vandenbussche, Hylke
17
Winter, Joachim
17
Cawley, John H.
16
Falk, Armin
16
Kocher, Martin
16
Seiler, Stephan
16
Spiller, Achim
16
Wertenbroch, Klaus
16
Blundell, Richard W.
15
Courty, Pascal
15
Devereux, Paul J.
15
Glätzle-Rützler, Daniela
15
Griffith, Rachel
15
Helm, Roland
15
Lunn, Pete
15
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3
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2
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1
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1
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22
Schriftenreihe Marketing, Management
14
ERIM report series research in management
4
Schriftenreihe Marketing Management
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Arbeitspapier / Institut für Marketing, Universität Mannheim
2
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ECONIS (ZBW)
47
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1
Einflussfaktoren von Markentreue und deren Auswirkungen : eine empirische Analyse dargestellt am Beispiel von Online-Shops
Wiedmann, Klaus-Peter
;
Wüstefeld, Thomas
;
Berking, Ines
-
2010
Persistent link: https://www.econbiz.de/10008799072
Saved in:
2
Banking behaviour after the lifecycle event of "moving in together" : an exploratory study of the role of marketing investments
Larivière, Bart
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003407628
Saved in:
3
Sustainable food consumption, involvement, certainty and values : an application of the theory of planned behaviour
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003243515
Saved in:
4
Sustainable food consumption : exploring the consumer attitude - behaviour GAP
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400470
Saved in:
5
Understanding
brand
and dealer retention in the new car market : the moderating role of
brand
type
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002208428
Saved in:
6
Understanding the impact of
brand
delistings on assortment evaluations and store switching and complaining intentions
Sloot, Laurens M.
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002513507
Saved in:
7
Markentradition als strategische Ressource im Markenmanagement
Wiedmann, Klaus-Peter
-
2008
Persistent link: https://www.econbiz.de/10014006919
Saved in:
8
Effects of shopping related factors on the intention to adopt teleshopping for food products
Verhoef, Peter C.
;
Langerak, Fred
-
1998
Persistent link: https://www.econbiz.de/10000168162
Saved in:
9
The moderating impact of relational strength on the relationship between relationship quality and purchasing behavior
De Cannière, Marie Hélène
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003332091
Saved in:
10
Der Einfluss von Kundenrezensionen im Internet auf das
Konsumentenverhalten
am Beispiel von Online-Shops
Wiedmann, Klaus-Peter
;
Langner, Sascha
;
Friedlandt, Jens
-
2008
Persistent link: https://www.econbiz.de/10003861642
Saved in:
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