Similar Search Results

Narrow search

Applying fuzzy logic and fuzzy methods to marketing

Donzé, Laurent; Meier, Andreas - In: Fuzzy methods for customer relationship management and …, (pp. 1-14). 2012

Persistent link: https://www.econbiz.de/10009703890

Fuzzy methods for customer relationship management and marketing : applications and classifications

Meier, Andreas (ed.); Donzé, Laurent (contributor) - 2012

Persistent link: https://www.econbiz.de/10013548405

Fuzzy methods for customer relationship management and marketing : applications and classifications

Donzé, Laurent (contributor); Meier, Andreas (contributor) - 2012

1. Applying fuzzy logic and fuzzy methods to marketing / Laurent Donzé and Andreas Meier -- 2. Fuzzy soft social network modeling and marketing / Ronald R. Yager and Rachel L. Yager -- 3. Fuzzy dynamic groups: measures and implications for television audiences / José-Domingo Mora -- 4. Using...

Persistent link: https://www.econbiz.de/10011727272

Fuzzy methods for customer relationship management and marketing : applications and classifications

Meier, Andreas (contributor); Donzé, Laurent (contributor) - 2012

Persistent link: https://www.econbiz.de/10009527986