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~person:"Eggers, Felix"
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Eggers, Felix
Sattler, Henrik
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
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Hybrid individualized two-level choice-based conjoint (HIT-CBC): a new method for measuring preference structures with many attribute levels
Eggers, Felix
;
Sattler, Henrik
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 108-118
Persistent link: https://www.econbiz.de/10003866607
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2
The last picture show? : timing and order of movie distribution channels
Hennig-Thurau, Thorsten
;
Henning, Victor
;
Sattler, Henrik
; …
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 63-83
Persistent link: https://www.econbiz.de/10003564871
Saved in:
3
Preference measurement with conjoint analysis : overview of state-of-the-art approaches and recent developments
Eggers, Felix
;
Sattler, Henrik
- In:
GfK marketing intelligence review : Marketingforschung …
3
(
2011
)
1
,
pp. 36-47
Persistent link: https://www.econbiz.de/10009007731
Saved in:
4
Hybrid individualized two-level choice-based conjoint (HIT-CBC): A new method for measuring preference structures with many attribute levels
Eggers, Felix
;
Sattler, Henrik
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 108-118
Persistent link: https://www.econbiz.de/10008262301
Saved in:
5
Preference measurement with conjoint analysis : overview of state-of-the-art approaches and recent developments
Eggers, Felix
;
Sattler, Henrik
- In:
GfK marketing intelligence review
3
(
2011
)
1
,
pp. 36-47
Persistent link: https://www.econbiz.de/10009893820
Saved in:
6
Hybrid individualized two-level choice-based conjoint (HIT-CBC): A new method for measuring preference structures with many attribute levels
Eggers, Felix
;
Sattler, Henrik
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 108-119
Persistent link: https://www.econbiz.de/10008895425
Saved in:
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