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Fan, Xiucheng
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Branding Chinese mega-cities : policies, practices and positioning
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Place-based brands : product origin, brand channels and global circuits
Power, Dominic
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Jansson, Johan
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Fan, Xiucheng
- In:
Branding Chinese mega-cities : policies, practices and …
,
(pp. 220-231)
.
2014
Persistent link: https://www.econbiz.de/10010440215
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