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Brands without boundaries : the internationalisation of the designer retailer's brand
Moore, Christopher M.
;
Fernie, John
;
Burt, Steven
-
2008
Persistent link: https://www.econbiz.de/10003656314
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Brands without boundaries: The internationalisation of the designer retailer's brand
Moore, Christopher M.
;
Fernie, John
;
Burt, Steve
- In:
European journal of marketing : EJM
34
(
2000
)
8
,
pp. 919-937
Persistent link: https://www.econbiz.de/10006094023
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