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Machen Sie Verkäufer zu Verbündeten
Fisher, Marshall L.; Gallino, Santiago; Netessine, Serguei - In: Harvard-Business-Manager : das Wissen der Besten 41 (2019) 9, pp. 66-73
Persistent link: https://www.econbiz.de/10012052585
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Retailers are squandering their most potent weapons
Fisher, Marshall L.; Gallino, Santiago; Netessine, Serguei - In: Harvard business review : HBR 97 (2019) 1, pp. 72-79
Persistent link: https://www.econbiz.de/10011980428
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Optimal retail location : empirical methodology and application to practice
Glaeser, Chloe Kim; Fisher, Marshall L.; Su, Xuanming - In: Manufacturing & service operations management : M & SOM 21 (2019) 1, pp. 86-102
Persistent link: https://www.econbiz.de/10012000987
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Using data and big data in retailing
Fisher, Marshall L.; Raman, Ananth - In: Production and operations management : the flagship … 27 (2018) 9, pp. 1665-1669
Persistent link: https://www.econbiz.de/10011970001
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Competition-based dynamic pricing in online retailing : a methodology validated with field experiments
Fisher, Marshall L.; Gallino, Santiago; Li, Jun - In: Management science : journal of the Institute for … 64 (2018) 6, pp. 2496-2514
Persistent link: https://www.econbiz.de/10011878949
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The value of rapid delivery in omnichannel retailing
Fisher, Marshall L.; Gallino, Santiago; Xu, Joseph Jiaqi - In: Journal of marketing research 56 (2019) 5, pp. 732-748
Persistent link: https://www.econbiz.de/10012177633
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Competition-based dynamic pricing in online retailing : a methodology validated with field experiments
Fisher, Marshall L.; Gallino, Santiago; Li, Jun - 2017
Persistent link: https://www.econbiz.de/10011748534
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The value of social media data in fashion forecasting
Fu, Youran; Fisher, Marshall L. - In: Manufacturing & service operations management : M & SOM 25 (2023) 3, pp. 1136-1154
Persistent link: https://www.econbiz.de/10014302859
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Innovations in retail operations : thirty years of lessons from Production and Operations Management
Fisher, Marshall L.; Raman, Ananth - In: Production and operations management : the flagship … 31 (2022) 12, pp. 4452-4461
Persistent link: https://www.econbiz.de/10014265859
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The new science of retailing : a how analytics are transforming the supply chain and improving performance
Fisher, Marshall L.; Raman, Ananth - 2010
Persistent link: https://www.econbiz.de/10004960773