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The role of product reviews on mobile devices for in-store purchases : consumers' usage intentions, costs and store preferences
Kowatsch, Tobias; Maass, Wolfgang; Fleisch, Elgar - In: International journal of internet marketing and … 6 (2011) 3, pp. 226-243
Persistent link: https://www.econbiz.de/10008907875
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Emotions in ubiquitous information systems: an empirical investigation of electrodermal activity and its relation to service breakdowns, perceived ease of use, and task performance
Kowatsch, Tobias - 2016
Informations- und Kommunikationsdienste gehören mittlerweile zu unserem Alltag, weshalb ubiquitäre Informationssysteme (UIS) zunehmend wissenschaftlich untersucht werden. UIS-Dienste können sowohl negative als auch positive Emotionen hervorrufen, die nicht notwendigerweise bewusst...
Persistent link: https://www.econbiz.de/10011565922
Cover Image
The role of product reviews on mobile devices for in-store purchases : consumers' usage intentions, costs and store preferences
Kowatsch, Tobias; Maass, Wolfgang; Fleisch, Elgar - In: International journal of internet marketing and … 6 (2011) 3, pp. 226-243
Persistent link: https://www.econbiz.de/10009850628