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~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Schuldzinski, Wolfgang"
~person:"Wilk, Richard R."
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Marktforschung"
~subject:"Mode"
~subject:"Werbepsychologie"
~type_genre:"Collection of articles of several authors"
~type_genre:"Reprint"
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Konsumentenverhalten
Marktforschung
Mode
Werbepsychologie
Consumer behaviour
18
Brand management
4
Markenführung
4
Welt
4
World
4
Brand
3
Luxury goods
3
Luxusgüter
3
Markenartikel
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Consumer advice
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Reprint
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English
16
German
4
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Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Phau, Ian
Schuldzinski, Wolfgang
Wilk, Richard R.
Sheth, Jagdish N.
42
Belk, Russell W.
22
Jacoby, Jacob
9
Holbrook, Morris B.
8
Keller, Kevin Lane
8
Bettman, James R.
7
Hill, Ronald Paul
6
Schmitt, Bernd
6
Fitchett, James
5
Herrmann, Andreas
5
Hewer, Paul
5
Muthu, Subramanian Senthilkannan
5
Piacentini, Maria
5
Warde, Alan
5
Aaker, Jennifer
4
Bala, Christian
4
Bauer, Hans H.
4
Elliott, Richard
4
Hansen, Ursula
4
Herr, Paul M.
4
Hippner, Hajo
4
Kassarjian, Harold H.
4
Kaufmann, Hans Rüdiger
4
Malhotra, Naresh K.
4
Martínez-López, Francisco J.
4
Mick, David Glen
4
Park, C. Whan
4
Reisch, Lucia A.
4
Sherry, John F.
4
Spiller, Achim
4
Tadajewski, Mark
4
Thompson, Craig J.
4
Wang, Cheng Lu
4
Wilde, Klaus D.
4
Wildner, Raimund
4
Zaltman, Gerald
4
Aiello, Gaetano
3
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Beiträge zur Verbraucherforschung
4
Journal of business research : JBR
4
Cross-cultural and critical perspectives on brands
3
Journal of fashion marketing and management
2
Brand management ; Vol. 4
1
Critical perspectives on business and management
1
European journal of marketing : EJM
1
Journal of marketing communications
1
Journal of promotion management : innovations in planning and applied research
1
Routledge companions in business, management and accounting
1
The impact of theory on representations of the consumer and the marketing organisation
1
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ECONIS (ZBW)
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1
Luxury
fashion
branding ; Pt. 1
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010198012
Saved in:
2
Luxury
fashion
branding
Phau, Ian
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010384454
Saved in:
3
Promoting
brand
relationships
Loureiro, Sandra Maria Correia
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012179149
Saved in:
4
Consumer behaviour in theory and in practice
Foxall, Gordon R.
(
contributor
)
- In:
European journal of marketing : EJM
20
(
1986
)
3
Persistent link: https://www.econbiz.de/10001071372
Saved in:
5
The Routledge companion to consumer behavior analysis
Foxall, Gordon R.
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011341154
Saved in:
6
Prosuming und Sharing : neuer sozialer Konsum : Aspekte kollaborativer Formen von Konsumtion und Produktion
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2016
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115207
Saved in:
7
Pack ein, schmeiß’ weg? : Wegwerfkultur und Wertschätzung von Konsumgütern
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115221
Saved in:
8
Verbraucher in Geschichte und Gegenwart : Wandel und Konfliktfelder in der Verbraucherpolitik
Bala, Christian
(
ed.
);
Kleinschmidt, Christian
(
ed.
); …
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115229
Saved in:
9
Jenseits des Otto Normalverbrauchers : Verbraucherpolitik in Zeiten des „unmanageable consumer“
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115230
Saved in:
10
Consumer behaviour analysis : critical perspectives on business and management
Foxall, Gordon R.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001584601
Saved in:
1
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