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Loureiro, Sandra Maria Correia (ed.) - 2019

Persistent link: https://www.econbiz.de/10012179149

A joint framework for category purchase and consumption behavior

Oest, Rutger van; Paap, Richard; Franses, Philip Hans - 2002

We propose a consistent utility-based framework to jointly explain a household's decisions on purchase incidence, brand … in the product category and brand switching, but the effect through larger purchase quantities is limited. …

Persistent link: https://www.econbiz.de/10011327824

A joint framework for category purchase and consumption behavior

Oest, Rutger van; Paap, Richard; Franses, Philip Hans - 2002

Persistent link: https://www.econbiz.de/10001726779

Incorporating responsiveness to marketing efforts in brand choice modeling

Fok, Dennis (contributor); Paap, Richard (contributor); … - 2008

Persistent link: https://www.econbiz.de/10003754335

Income, cultural norms and purchases of counterfeits

Franses, Philip Hans; Lede, Madesta - 2012

Persistent link: https://www.econbiz.de/10010360667

A dynamic utility maximization model for product category consumption

Oest, Rutger van; Franses, Philip Hans; Paap, Richard - 2002

It is conceivable that the whether to buy and how much tobuy decisions in the purchasing process of households areinfluenced by the inventory process. In this paper we thereforeput forward a model for consumption, where we rely on establishedeconomic theory. We incorporate this model in a model...

Persistent link: https://www.econbiz.de/10011327525