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Friedl, Michael
Yuthas, Kristi
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Journal of accountancy : publication of the American Institute of Certified Public Accountants
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BUSINESS & INDUSTRY - Managing Customer Profitability - Companies recognize that to achieve a competitive advantage, they must be customer-focused. A large and growing body of evid...
Epstein, Marc J.
;
Friedl, Michael
;
Yuthas, Kristi
- In:
Journal of accountancy : publication of the American …
206
(
2008
)
6
,
pp. 54-61
Persistent link: https://www.econbiz.de/10008154898
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