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~person:"Fruchter, Gila E."
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Fruchter, Gila E.
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Contract design when quality is co-created in a supply chain
Avinadav, Tal
;
Chernonog, Tatyana
;
Fruchter, Gila E.
; …
- In:
European journal of operational research : EJOR
286
(
2020
)
3
,
pp. 908-918
Persistent link: https://www.econbiz.de/10012291592
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2
Too popular, too fast : optimal advertising and entry timing in markets with peer influence
Fruchter, Gila E.
;
Prasad, Ashutosh
;
Van Den Bulte, …
- In:
Management science : journal of the Institute for …
68
(
2022
)
6
,
pp. 4725-4741
Persistent link: https://www.econbiz.de/10013369116
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