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Impact of satisficing behavior in online surveys on consumer preference and welfare estimates

Gao, Zhifeng; House, Lisa; Bi, Xiang - In: Food policy : economics planning and politics of food … 64 (2016), pp. 26-36

Persistent link: https://www.econbiz.de/10011633829

Tradeoffs between sensory attributes and organic labels : the case of orange juice

Bi, Xiang; Gao, Zhifeng; House, Lisa A.; Hausmann, … - In: International journal of consumer studies 39 (2015) 2, pp. 162-171

Persistent link: https://www.econbiz.de/10011299550

Consumers' valuation for food traceability in China : does trust matter?

Liu, Ruifeng; Gao, Zhifeng; Nayga, Rodolfo M.; Snell, … - In: Food policy : economics planning and politics of food … 88 (2019), pp. 1-17

Persistent link: https://www.econbiz.de/10012319834

Chinese consumers' preferences for food quality test/measurement indicators and cues of milk powder : a case of Zhengzhou, China

Wang, Erpeng; Gao, Zhifeng; Yan, Heng; Shi, Lijia - In: Food policy : economics planning and politics of food … 89 (2019), pp. 1-9

Persistent link: https://www.econbiz.de/10012320100

Do plastic warning labels reduce consumers' willingness to pay for plastic egg packaging? : evidence from a choice experiment

Van Asselt, Joanna; Nian, Yefan; Soh, Moonwon; Morgan, … - In: Ecological economics : the transdisciplinary journal of … 198 (2022), pp. 1-16

Persistent link: https://www.econbiz.de/10013355146

Finding True Consumer Attitudes: Do Validation Questions Help?

Gao, Zhifeng; House, Lisa; Bi, Xiang - Agricultural and Applied Economics Association - AAEA - 2012

A survey with validation question was delivered to 3475 respondents to study the impact of using validation question to improve data quality. Results show that The respondents who passed the validation question had significantly older ages, higher median incomes and higher education levels. The...

Persistent link: https://www.econbiz.de/10010881164

Effects of label information on consumer willingness-to-pay for food attributes

Gao, Zhifeng; Schroeder, Ted C. - In: American journal of agricultural economics 91 (2009) 3, pp. 795-809

Persistent link: https://www.econbiz.de/10003861411

Using choice experiments to estimate consumer valuation : the role of experimental design and attribute information loads

Gao, Zhifeng; House, Lisa O.; Yu, Xiaohua - In: Agricultural economics : the journal of the … 41 (2010) 6, pp. 555-565

Persistent link: https://www.econbiz.de/10008902152

Consumer willingness to pay for cue attribute : the value beyond its own

Gao, Zhifeng; Schroeder, Ted C.; Yu, Xiaohua - In: Journal of international food & agribusiness marketing … 22 (2010) 1/2, pp. 108-124

Persistent link: https://www.econbiz.de/10003952592

Sensory evaluation and experimental auctions : measuring willingness to pay for specific sensory attributes

Bi, Xiang; House, Lisa; Gao, Zhifeng; Gmitter, Fred - In: American journal of agricultural economics 94 (2012) 2, pp. 562-568

Persistent link: https://www.econbiz.de/10009499775