This article demonstrates how various concepts derived from marketing and behavioral economics can be useful to accountants and others whose advice is sought on the setting of prices. In particular, it shows that a one-price policy may not always be ideal. Using price as a strategic tool can...

The leadership style that worked in the industrial economy will not work in the knowledge economy where integrity and creativity are crucial if an organization is to survive and thrive. This paper demonstrates why organizations, including accounting firms, need leaders that possess the...

We are no longer an industrial economy characterized by assembly lines; we are now in a knowledge economy where creativity is what matters and the old ways of running a firm simply do not work. Using the value of the stock as a way of measuring CEO performance makes no sense and can actually...

This paper examines four terms that are used a great deal by economists and demonstrates that they are often misunderstood. Not fully comprehending the meaning of these terms can result in serious problems for society. Thus, Greenspan admitted that not knowing how self-interest works resulted in...

The “Chicago School” of economic thought, led by the intellectual descendants of Milton Friedman, has become the dominant paradigm not only of economics but of all social sciences, including business and accounting. According to the Chicago School, the manager’s sole concern should be the...

This paper describes a method of teaching accounting ethics that can easily be incorporated into any course. This approach focuses on disasters that resulted from a disregard of ethics. This paper posits that examining the consequences of unethical behavior and providing real-life examples can...

We are no longer an industrial economy characterized by assembly lines; we are now in a knowledge economy where creativity is what matters and the old ways of running a firm simply do not work. This paper discusses a new paradigm for corporate ethics and leadership that includes factors that...

A good reputation can be lost in a minute. If something is not done, accountants and auditors may find themselves perceived by the public the way lobbyists and used car sales persons are. The accounting profession is not examining itself and taking responsibility for many of the problems that...

A good reputation can be lost in a minute. If something is not done, accountants and auditors may find themselves perceived by the public the way lobbyists and used car sales persons are. The accounting profession is not examining itself and taking responsibility for many of the problems that...