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A new measure of brand personality
Geuens, Maggie (contributor); Weijters, Bert (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003787830
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The influence of the self-regulatory focus on the effectiveness of stop-smoking campaigns for young smokers
Adams, Leen; Faseur, Tine; Geuens, Maggie - 2010
Persistent link: https://www.econbiz.de/10008821774
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Co-branding in advertising : the issue of product and brand fit
Geuens, Maggie (contributor); Pecheux, Claude (contributor) - 2006
Persistent link: https://www.econbiz.de/10003332108
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Need for closure and leisure of youngsters
Vermeir, Iris (contributor); Geuens, Maggie (contributor) - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400483
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Need for closure, gender and social self-esteem of youngsters
Vermeir, Iris (contributor); Geuens, Maggie (contributor) - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400707
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Need for closure and youngsters' leisure time preferences
Vermeir, Iris (contributor); Geuens, Maggie (contributor) - 2005
Persistent link: https://www.econbiz.de/10003089887
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The four dimensional impact of color on shoppers' emotions
Brengman, Malaika (contributor); Geuens, Maggie (contributor) - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924707
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Segmenting internet shoppers based on their web-usage-related lifestyle : a cross-cultural validation
Brengman, Malaika; Geuens, Maggie; Weijters, Bert; … - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924740
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Developing a typology of airport shoppers
Geuens, Maggie (contributor);  … - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924756
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Implicit attitudes toward green consumer behavior
Vantomme, Delphine; Geuens, Maggie; De Houwer, Jan; … - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821